Essay Online

Authors in their quest to get published can fall victim to scams. Here’s a few tips to help you avoid the traps.

Online Matching Services and Email Blast Programs

These services, for a fee, put your query letter, synopsis and first chapter online. Acquisition editors and literary agents then have the opportunity to peruse the offerings. You have to ask yourself if you truly believe that the average literary agent, who receives 1100 unsolicited queries a year, has the time to look at these websites.

The reverse, or maybe it’s the inverse, are services that have databases of agents and publishers. You specify the genre of your book and up pops agents/publishers who have said they are interested in your genre. Sometimes the agents/publishers have provided their acquisition specs and sometimes the owner of the database has just input the information from other sources.

Finally there are services who will email blast your query letter to agents/publishers. If the participants have agreed to receive the query letters there is a higher probability you will be successful. But, again you have to wonder, with all the unpublished manuscripts out there looking for a publishing home, why would an agent/publisher feel it necessary to sign up for these types of services.

Book Doctors…but are they quacks?

The beginning author wonders: 1) Do I really have talent? 2) Is my book ready to be marketed, or does it need additional work?

One option is to hire an editing service, sometimes called a book doctor. This is not simply a copy editor who checks for grammar, sentence structure, and spelling. A book doctor looks at the plot, characters, dialogue, continuity and flow.

It almost seems like more people making a living selling editing services&ndashbook doctors, script doctors&ndashthan writers earning a living. In screenwriting, it has become an epidemic. Producers who run out of money have even taken up the script doctoring profession to pay the rent while they are “between films.”

Asking another person to re-write your work is problematic. Who knows your story better than you do? It is extremely difficult to evaluate how talented these editors are, to determine if they are really going to improve your work.

Fees for these services can range from several hundred dollars to five or ten thousand dollars.

Remember that all manuscripts need editing. And that one of the publisher’s jobs is to work with the writer on getting the manuscript ready to publish.

Another option is a critique service; this is usually less expensive. They provide a report of their view of what is good and bad about the work, and perhaps its market potential. They are, at best, just one person’s opinion. If the critique service isn’t a publisher, how do they know what will sell and what won’t.

Marketing Services

There are many companies who provide legitimate services to authors in marketing and promoting their titles. Just because a company requires a fee doesn’t mean it’s a scam.

Having said that, if your book is not offered with industry standard terms, bookstores are highly unlikely to stock it, no matter what the marketing efforts are. Your book must be returnable to the publisher through the major wholesalers. It must be offered with 90 days for payment. It must be offered with at least a 40% discount from the retail price. These terms must be offered from the publisher not the author &ndash unless of course the author is the publisher. Keep in mind that the author must own the ISBN, International Standard Book Number to be considered the publisher.

When a marketing company is unconcerned that the terms are not industry standard you should be concerned.

Nine Characteristics That May Surprise You.

In writing “The Making of a Bestseller: Success Stories From Authors and the Editors, Agents and Behind Them,” (Dearborn Trade, 2005), we wanted to find out what separates the publishing industry elite, the bestselling authors, from all the thousands and thousands of writers who aspire to someday make the bestseller lists. We interviewed 24 of today’s most popular authors, some of whom have endured on the bestseller lists for decades. As a group, these authors have sold more than half a billion books. It turns out that writing talent is not the only separating factor; in fact it may not even be the most important factor.

Find out what you as a writer may have in common with bestselling authors like Nicholas Sparks, Catherine Coulter and Susan Elizabeth Phillips and what you can learn from them.

1. Perseverance Is Key

Nearly all bestselling authors faced the same struggles early in their careers that less successful, even unpublished authors, face. Immediate success is rare. One distinction of bestselling authors is that they do not get as discouraged by lack of early success. They persevere. Their desire to succeed is enormous. Bestselling authors often have to demonstrate the patience and stamina to write a number of books before achieving notable success.

2. They Write, And Write And Write

The productivity, the writing output, of bestselling authors is much greater than the average writer’s. They have the discipline to get up each day and produce high quality work. They don’t wait for the muse to tap them on the shoulder. Some authors’ literary production is phenomenal, such as Catherine Coulter, who wrote “Point Blank,” she has produced over fifty bestsellers so far in her career.

3. They Like To Write And Write And Write

They would rather write than do anything else. It’s not just that successful authors are more disciplined, though that is part of it; they simply enjoy writing more than other writers do. Many aspiring authors enjoy the idea of writing, not the hard work itself. Bestselling authors seem to thrive on the hard work, and they work much harder than we might suppose. Iris Johansen, author of “Countdown,” writes two books a year, not because she has to but because she couldn’t not do it. Writing is her passion.

4. Promotion Is Constant

Bestselling authors never stop promoting their books, no matter how successful they get. Many still market at the grass roots level, not just through national TV or radio interviews. They take the time to visit and meet individual bookstore managers at both chain stores and independents. They never relax and believe they have “made it.” After ten bestsellers, including “The Notebook,” Nicholas Sparks still tours with every new book.

5. Marketing Is Critical

Even if they have never taken a business course in college, they have an innate sense of marketing concepts such as brand building and product differentiation. They closely watch trends in the literary marketplace. They understand what it is about their books that readers respond favorably to. They take a strategic approach to their careers and they realize that much more goes into being a successful author than the writing itself. Carly Phillips big break came when Kelly Ripa recommended “The Bachelor” on The Kelly & Regis show. It wasn’t just luck that landed her the recommendation, but a concerted effort on her part and her publicist’s part.

6. Fans Are An Important Asset

Bestselling authors listen closely to what their readers say, and try very hard to meet or exceed their fans’ expectations, but they do not necessarily pay close attention to what reviewers or book critics say. They don’t even necessarily expect good reviews. Word of mouth support from readers and booksellers is more important to them than reviews. Linda Fairstein, the author of “Entombed” and the Alexandra Cooper series, loves book signings. At her level of success she doesn’t have to do them but she loves talking to her readers.

7. The More Success The More Pressure

Bestselling authors face more pressure as they get more successful. As they rise to the top, there are increasing demands on their time. Top authors lead three very different lives. First, the quiet, solitary scholarly life of being a writer. Then participating in the team effort within the publishing house to make the book the best book it can be. This involves learning how to take advice from and collaborate with the professionals within the publishing house. Finally, the author must participate in the very public life of trying to sell books to the mass audience. They have to master all three lives if they intend to continue to achieve bestseller status. Susan Elizabeth Phillips worked for a month without a day off when “Ain’t She Sweet” was released.

8. They’re Grateful

Bestselling authors are keenly aware how fortunate they are to have arrived at the top of their profession. They sincerely appreciate their loyal readers. They recognize that they have been chosen to receive a strikingly rare, special distinction by a bustling, competitive marketplace. The success, fame and financial rewards that have come to them are often beyond the most extravagant dreams they had when they first sat down to write a book. Christopher Paolini credits the support of the teachers, librarians, booksellers and fans, for the success of his first book, “Eragon”.

9. There Is No Single Profile For A Bestselling Author

Bestselling authors are seldom the top graduates from prestigious university writing programs. Writing may have been a second or third career for them, and the publishing industry values authors who bring life experience to their work, in fiction or nonfiction. Bestselling authors span all age groups, many different professions and varied educational backgrounds. There is no single profile for what a bestselling author looks like.

How to get published? That’s the big money question for writers. Writing is fulfilling in and of itself, but every writer ultimately wants to learn how to get published.

A lot of writers think getting published is a matter of luck. Or it’s a matter of knowing the right person. Or it’s a matter of simply being born a brilliant writer.

Although all of the above will help you get published, you don’t have to have any of these things. You can LEARN how to get published.

When you follow The Eight Steps Success Plan For Writers, you’ll no longer wonder how to get published. You’ll BE published.

Here’s The Eight Steps Success Plan For Writers:

1. Create a successful writer’s mindset.

To have a successful writer’s mindset, you must know where you want to go with your writing. A goal of getting published isn’t enough. You must have a laser-focused intention. Use visualization to keep that intention at the forefront of your mind.

You must also take an inventory of your beliefs about writing. Any negative beliefs about writing will get in the way of your publishing success. Turn any negative beliefs to their opposite and make them positive beliefs that will serve you.

Once you have your intention, which you nurture with visualization, and your positive beliefs, you’ve established a success mindset that will help you get published.

2. Develop the habit of journaling regularly.

Journal writing isn’t just for memoir writers. Every serious writer MUST keep a journal. It is a tool that will improve your ability to notice the events in your world. Good writers are good observers.

It is also a tool that helps you mine your emotions and thoughts. Writing is revealing. If you don’t understand yourself, your writing will seem flat and uninteresting. Get to know yourself, and you create a goldmine of emotion and thought that will make your writing rich.

Creating rich prose is a key to how to get published.

3. Practice writing daily.

The other way to improve your writing daily is by doing a daily practice. Writing is like playing a musical instrument. You must practice in order to improve.

The easiest writing practice to do is timed writings. Choose a length of time (at least 5 minutes; more is better). Set a timer and just write.

The only rule to timed writings is don’t stop for any reason. If you can’t think of anything to say, write, “I can’t think of anything to say.” But KEEP WRITING! The flow of words limbers up your creative pathways.

4. Understand your strengths and weaknesses and write to your strengths.

Every writer has specific strengths and weaknesses. For example, my style is spare and direct. I wouldn’t do well as a literary fiction author. I am better suited for genre fiction and direct nonfiction.

Discover what you do well as a writer and be okay with what you don’t do well. When you know yourself as a writer, you can choose the projects with which you can have the greatest success.

5. Write with feeling.

Writing is all about emotion. If your writing lacks emotion, it will be flat and uninteresting. You must know your own feelings about what you’re writing, and you must also know what feeling you want to evoke in your reader. Keep these emotions in mind as you write.

6. Fill your writing with just the right details.

Detail is essential to great writing, but too much detail can bury good writing under a layer of distraction that turns the writing dull. When you learn to create the perfect balance of details&ndashjust enough, but not too much, you become a writer who can easily get published.

You can choose the perfect details by knowing what it is you want your reader to focus on. For example, in a scene with a man and a woman in a bar, you could focus on the details of the brawl going on behind them or you could focus on the details of their fingertips touching. If it’s an action story, you’d choose the brawl. A romance story would be better focused on the fingertips.

Some writers try and describe everything in a scene in great detail. This just bogs down the writing. Choose details carefully and then describe them well.

7. Make your writing hypnotic.

“Hypnotic writing” is a term created by author, Joe Vitale. It’s a wonderful term that explains how a writer must be able to write in a way that grabs and holds a reader. You must have the ability to mesmerize your reader.

You create hypnotic writing with the use of short phrases, the use of rhythm, and pacing. You also create it with perfect word choice and a constant awareness that your writing must be for the reader.

Understand that the reader always has in mind as he or she reads, “What’s in this for me?” When you write with that awareness, you can make word choices that will make your writing hypnotic.

8. Always have a writing plan.

An absolutely essential element of writing success is motivation. You must be able to stay motivated to start and finish your writing projects.

Many writers fail for lack of motivation. Procrastination and writer’s block are two common writing career killers.

You can avoid both procrastination and writer’s block by always having your projects planned out. Create a short term and a long term plan. List the projects you want to do this week, this month, and this year. Once you’ve created the list, get out your calendar and make a schedule for how you can complete your projects.

Creative people have a tendency to resist structure, but the irony is that structure can actually enhance creativity. So be willing to structure your writing time.

That’s it–The Eight Steps Success Plan For Writers.

These steps are not a quick-fix publishing solution. They won’t turn you into J.K. Rowling overnight. But The Eight Steps Success Plan For Writers will, if you work the steps diligently, turn you into a quality writer. It is also the foundation of how to get published.